Free - Entry-Level

get your
ref card.

A professional-grade performance audit. We grade your marketing like a pro scout, highlighting exactly where you're winning and where you're drawing flags. Enter your brand. Get a scored card  and a Game Readiness grade you can't un-see.
No call. No pitch. Free.

takes 30 seconds | card hits your inbox in minutes
ref card - The marketing ref
acme.com
b-
game readiness
78/100
3 flags on the field
search visibility
a-
ai / geo presence
D
paid efficiency
c+
analytics health
B
site & technical
b+
Top flag:
invisible in ai overviews
reviewed by humans
free forever
|
No sales call
|
5-dimension grade
|
your data stays yours
What's on the card

diagram of a ref card

It's a real grade, not a lead-gen toy. Every Ref Card scores live signals from real data sources — so the number is defensible, and the flags it raises are the ones worth fixing first.

01 / the grade

game readiness

One overall grade (A–F) you can't un-see, rolled up from five weighted phases of your marketing.

02 / the breakdown

five phase grades

Search Visibility, AI / GEO Presence, Paid Efficiency, Analytics Health, and Site & Technical — graded individually so you see exactly where you're winning and where the flags are.

03 / the flags

three headline flags

Your highest-impact problems, each in plain language with a one-line "here's what it's costing you" — plus the one next play that matters most.

search visibility
25%
weight
Ai/geo presence
15%
weight
paid efficiency
20%
weight
analytics health
20%
weight
site & technical
20%
weight
how you get carded

two ways to play

[ Quick Card ]

just your website

Enter your URL and we grade from public signals alone. Thirty seconds, zero friction — most first-timers start here.

  • No accounts to connect
  • Graded on public search, AI & site signals
  • Card in your inbox in minutes
[ connected Card ]

connect your tools

Optionally connect Google Analytics, Search Console, Google Ads, or Meta for a sharper grade built on your real numbers.

  • Real traffic, spend & conversion data
  • Catches wasted spend & tracking gaps
  • Read-only – your data stays yours
the process

from brand to grade

It's a real grade, not a lead-gen toy. Every Ref Card scores live signals from real data sources — so the number is defensible, and the flags it raises are the ones worth fixing first.

step 01

enter your brand

Drop in your name, work email, website, and your one main goal. That's the whole ask.

step 02

we run the tape

We pull live signals across search, AI, paid, and analytics, then score the five phases against our rulebook.

step 03

get your card

Your branded Ref Card lands in your inbox — grade, flags, and the next play. No call required.

Step up to the line

get my ref card

Free, and it actually grades something. Fill this out and your card is on the way.

No card required · 24h response on flags
Want the sharper Connected Card? Submit this first — we'll send a secure, read-only link to connect Google Analytics, Search Console, Google Ads, or Meta. Optional, always.
Whistle blown! Your Ref Card is being scored — check your inbox in a few minutes.
Flag on the play — that didn't send. Check your email and URL and try again.
Ref's guarantee

Every play reviewed by Humans

Your Ref Card is scored from real data — then a seasoned marketing referee checks the call before it ships. No black-box reports, no invented numbers.

12
years active
1.5k+
plays cataloged
analysis feed
00:54:13
[flag on the field]
"Brand absent from AI Overviews on 8 of 10 buyer queries. Visibility penalty confirmed."
[clean play]
"Core Web Vitals passing on mobile. Site speed holding the line."